EASTERN EUROPE BUSINESS TRADE MISSION

Poznan, Poland
April 21-24, 2009

Over the last few years, large printing operations in publishing and packaging have been established. They are aiming to not only satisfy rapidly growing domestic demand but also to cater to export markets. To support this growth, more than $1 billion in printing equipment was imported into Poland.

Doing Business in the Eastern Europe

• The printing market in Eastern Europe is predicted a clear growth in print production volume until 2012
• The label printing sector is expected to grow 3.7% in Eastern Europe
• Poland alone imports printing machinery totaled $1.156 billion in 2007
• Over the last few years, large printing operations in publishing and packaging have begun to be established. They are aiming not only to satisfy rapidly growing domestic demand but also to cater to export markets.
• The economies in Eastern Europe are growing much faster than those in the west, but some printing markets are relatively underdeveloped.
• Countries in Eastern Europe are also becoming export bases supplying global markets
• The polish printing service market is estimated at over $4 billion, with exports representing 30% of production
• Poland is the 6h largest market in Europe.
• Packaging, packaging printing and labels printing has become the fastest developing printing industry products.