From Association Media & Publishing Sidebar enewsletter
Here’s some help on making your case for the power of print in a digital world.
By Liz Parker
Today, there is an imaginary competition between print and digital medias. What we do know is that each drives the other, and research consistently shows that there is not only room for print media—there is a need for it. You have surely heard the rumors and the myths; here are the truths. Read more...